B2B sales training: selling better between companies

Develop your B2B sales skills with a hands-on approach

Selling B2B is often a longer, more strategic, and more demanding process. Whether you're a solopreneur, a consultant, or a sales manager, training tailored to the B2B context can transform your results.


At DETA, we train you to structure, convince, and conclude effectively in the B2B world.

Why take B2B sales training?

Selling to businesses isn't just about presenting a product. You need to understand the issues, the decision-making processes, and the diverse profiles of your stakeholders. Here are some signs that DETA training can help you:

  • Your sales are taking too long to close
  • You are talking to several decision-makers, without knowing how to align them
  • Your offer is difficult to differentiate
  • You lack structure in your follow-ups
  • You are often too technical… or not strategic enough


Our training is designed to help you perform better in this demanding context.

What you will learn in our B2B sales training

Our approach is focused on the reality of complex sales. You will learn to:

  • Prepare each meeting with a clear strategy
  • Identify decision-makers, influencers and users
  • Adapt your speech according to the client's business challenges
  • Structure your offer to generate value
  • Manage long sales cycles without losing momentum
  • Relaunch with professionalism and intention


We transform your reflexes to sell methodically.

Our Four Step Process

Used for all our mandates, this structured process allows us to obtain concrete and measurable results, while ensuring continuity and clarity in our approach.

01

Diagnostic et Analyse

We identify your challenges and opportunities through an in-depth analysis of your business processes and performance.

02

Definition of Objectives and Priorities

We establish a clear roadmap, prioritizing strategic actions to maximize your growth.

03

Design of Solutions

We develop suitable tools: sales script, sales cycle mapping, tool optimization and targeted training.

04

Implementation and Support

We support you in the execution of strategies, with personalized monitoring to ensure concrete and lasting results.

01

Definition of Objectives and Priorities

We establish a clear roadmap by identifying and prioritizing the essential strategic actions to maximize your sales.

02

Diagnostic et Analyse

We conduct an in-depth analysis of your sales processes and performance to identify your challenges and opportunities to improve your sales (prospecting, conversion, tool efficiency).

03

Recommendations Report

We provide you with a detailed report based on our analysis, with strategic recommendations tailored to your business. This document highlights action priorities and adjustments needed to improve your sales.

04

Implementation and Support

We support you in implementing the recommendations resulting from our diagnosis, by integrating concrete tools through our DETA Playbook.

25

Completed Mandates

100%

Customer Satisfaction Rate

1000%

Average ROI of our Customers

What our B2B clients observe after training

  • Less uncertainty in their actions
  • Better managed and more predictable sales cycles
  • Better preparation and strategic posture
  • More ease with large accounts
  • A speech adapted to business challenges

B2B sales can't be improvised. It has to be learned.

Good training saves you time, provides clarity and credibility.


Make a free appointment with our team to build B2B sales training tailored to your needs.